Real Strategic Planning – Is it so difficult?

Russell Newman

Executive coach and HR consultant for Duet Consulting with 25 years experience. I'll be sharing great ideas and insights into management right here weekly.

I’ve been consulting for 20 years in my own boutique business, with a diverse clientele of CEO’s from start-ups to multi-nationals to government agencies.

A consistent theme throughout most is their lack of adequate strategic planning! I have a very practical approach to this vexed topic. Simple yet not simplistic!

What we do know about most people employed in most types of organizations is that they need to know what they are working towards and what their own role is in that pursuit. Surprised? Of course not!

How can you as CEO or manager ensure that those two needs are met without the CLARITY provided by a Strategic Plan? Of course you can’t!

That why I have over many years refined this process – and it is a process – as part of what I call my Alignment Model. Keeping it simple yet profound. Clarity, clarity, clarity makes a world of difference to you and your organisation’s performance.


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